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SEO optimization is the practice of enhancing a website’s visibility on search engines like Google. It involves strategies such as keyword research, on-page optimization, and building backlinks to improve a site’s ranking in search results. Effective SEO optimization focuses on creating high-quality, relevant content that aligns with user intent, as well as optimizing technical aspects like page speed and mobile-friendliness. Both on-page and off-page factors play a critical role in boosting organic traffic. For businesses, SEO optimization is key to increasing webs