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Introduction In today’s modern world, mastering critical phrases has become vital for growth. This article breaks down the nuances of using keywords effectively to enhance visibility online. Key Sections 1. What Are Keywords and Why Are They Important? At their core, keywords are the language people use to search for information on search engines. When used strategically, they: - Boost SEO scores. - Attract relevant audiences. - Help search engines to categorize your content optimally. For example, if you own a bakery, keywords like “best cupcakes in [city]” or “