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Introduction Online Marketing is an-essential part of modern businesses. With an increase in online platforms, businesses must adapt to changing consumer behaviors and digital trends. This article is designed to guide you through the most effective digital marketing strategies to boost your online visibility. Body Content 1. Get to Know Your Audience Recognizing your target audience is the primary step in effective online marketing. Crafting in-depth buyer personas assists in creating customized marketing strategies. Tools like Google Analytics provide awareness