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Introduction In the digital age, keywords play a critical role in improving your online presence. Whether you're working as a digital marketer, understanding how to strategically select keywords is crucial for reaching your audience. This article will break down the concepts of keyword optimization and how to master using it. Body Content 1. What Are in SEO? At its foundation, a keyword is a set of terms that users type into search engines to find information. For example, if you’re looking for easy dinner ideas, the words you type are referred to as keywords. W