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Introduction In today's dynamic digital era, online promotion has become a cornerstone of development for businesses and individuals alike. Whether you are an aspiring marketer, a small business owner, or simply interested about how the digital space operates, understanding online advertising is key. By learning the concepts of digital strategies, you’ll be prepared to succeed in the digital landscape. Body Content 1. What is Digital Marketing? Fundamentally, online promotion refers to the use of online platforms and tools to promote products, services,