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Why Mystery Boxes Are a Great Way to Build Brand Loyalty A mystery box can be a great way to engage the audience in a story that takes time to end. JJ Abrams has used this technique often in his films. This was clearly demonstrated in his film Lost. He asked the audience questions that he could not answer and kept them interested for a long time. have carefully selected selection. Mystery boxes are a growing trend in the world of e-commerce. They have captured the attention of customers across the globe by offering carefully selected surprises. They provide a mor
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