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Why Mystery Boxes Are a Great Way to Build Brand Loyalty A mystery box is a fantastic method of entice an audience into a story that may take a while to reach its conclusion. JJ Abrams frequently employs this method in his films. The film Lost was a prime example of this. He asked the audience questions that he would not answer and then drew their attention for many years. provide a carefully selected selection. Mystery boxes have become a huge trend in the e-co
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