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Introduction In the digital age, search phrases play a critical role in improving your online presence. Whether you're managing an e-commerce site, understanding how to effectively use keywords is crucial for reaching your audience. This article will walk you through the importance of keyword optimization and how to master using it. Body Content 1. What Are Keywords in SEO? At its foundation, a keyword is a set of terms that users type into search engines to locate information. For example, if you’re looking for baking recipes, the words you type are