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Introduction In the ever-evolving online landscape, search terms play a essential role in SEO success. Understanding their importance and learning how to use them properly can make the gap between digital prominence and boosting your visibility. Whether you’re a blogger, a freelancer, or a seasoned professional, this guide will empower you to maximize the potential of keywords in your strategy to drive results. Body Content 1. What Are Keywords and Why Do They Matter? At its core, a keyword is a set of words that users type in a search engin