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Introduction In today's technology-driven world, online advertising has become a pivotal part of business plans. With the advent of the web and social networks, companies are aiming to leverage digital tools to enhance their reach. This article demystifies the key aspects of online marketing that can propel your business toward prosperity. Body Content Understanding the Basics of Digital Marketing At its core, digital marketing includes all advertising initiatives that utilize digital tools and the internet. as SEO tools, social media, emai