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Why Online Mystery Boxes Are Getting Popular Mystery boxes appeal to the desire of people to purchase rare and valuable items. The anticipation of opening a mystery package is a thrilling experience for customers. The anticipation of opening the box is amplified by influencers and streamers which are a major reason for the popularity of the trend. A successful mystery box strategy requires careful planning. This includes identifying the audience's preferences, offering value options, and ensuring that the box is delivered on time. They are a unique
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