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Introduction The importance of digital marketing has increased immensely in the modern business arena. As strive to enhance their digital footprint, grasping the strategies behind digital advertising has become critical. Body Content Defining Digital Marketing Online marketing is defined as the use of electronic platforms to promote goods and offerings. This encompasses search engines, social media, email, and websites. Key Components of Digital Marketing SEO: Improves your website's visibility on major search engines to attract more traffic. Marketing Through Co