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Introduction In today's era, customers are increasingly inclined to select sustainable items. With increasing awareness about environmental challenges, companies are changing towards sustainability operations. This article examines ways to strategically market sustainable products, enticing green-minded customers. Body Content 1. Understanding the Audience The initial task is to grasp your aimed audience. Analyze the demographics and choices of those interested in environmental responsibility. Consider creating profiles to visualize your typical consumer. 2. Hig