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Introduction In the world of internet marketing, understanding the value of keywords is vital. Keywords are the words that users type into search engines to find the content they are looking for. Efficiently utilizing the right keywords can greatly enhance your website's visibility and position on search engine results pages (SERPs). This article will explore the various facets of keywords and how they influence your SEO strategy. Understanding Keywords 1. What Are Keywords? Keywords are the cornerstone of SEO. They are the precise words or te