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Introduction In today's dynamic digital era, online promotion has become a cornerstone of development for businesses and individuals alike. Whether you are an aspiring marketer, a small business owner, or simply keen about how the digital space operates, understanding online advertising is essential. By learning of marketing approaches, you’ll be better equipped to succeed in the digital landscape. Body Content 1. What is Digital Marketing? Fundamentally, online promotion refers to the use of internet-based platforms and tools to market products, services, or brands.