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Introduction Whether you are a blogger or entrepreneur, knowing how to use keywords can make or break your SEO success. This article explains the critical aspects of using keywords effectively to drive traffic online. Key Sections 1. What Are and Why Are They Important? Keywords are the words that define what content on the online platform is about. When used strategically, they: - Enhance SEO ranking. - Attract specific audiences. - Help search engines to index your content optimally. For example, if you own a bakery, phrases such as “artisanal bread recipes” or “how