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Introduction In today's dynamic digital era, web marketing has become a cornerstone of success for businesses and individuals alike. Whether you are an aspiring marketer, a small business owner, or simply interested about how the online space operates, understanding digital marketing is vital. By learning the concepts of online techniques, you’ll be prepared to navigate the digital landscape. Body Content 1. What is Digital Marketing? Fundamentally, online promotion refers to the use of online platforms and tools to advertise products, services, or brands. This