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Introduction In the ever-evolving world of digital marketing, mastering relevant terms is vital for growth. Whether you're a seasoned marketer or a newcomer, grasping the importance of keywords can drive your outcomes. Let’s explore into the steps of why and how you should strategize with keywords to stay ahead in the competition. The Relevance of Keywords in Digital Marketing Keywords are the bedrock of SEO and online visibility strategies. They help you to engage with your readers and guide users to your platform. Choosing the most effective keywords can: Bo