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In today's digital age, having a strong online presence is essential for any artist aiming to go far on their own in the market. One of the primary steps in creating a strong online presence is to develop an expert and visually enticing website. This website needs to act as a central hub for all of your music, videos, trip dates, and merchandise. It must also consist of a bio, press kit, and contact information for booking questions. In addition, it is necessary to frequently upgrade your site with new material to keep fans engaged and coming back for more.