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How to Use a Mystery Box to Tell Your Brand's Story A mystery box can be an effective tool to communicate the story of your company. It provides a curated experience that will leave a lasting impact on customers. It is also important to use this method effectively. In a mystery box, participants choose an object to be examined without looking, and then tell a personal story, fact or beliefs about it. This activity encourages critical thinking and also helps develop interpersonal skills. Subscription model Mystery boxes are