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Why Online Mystery Boxes Are Getting Popular Mystery boxes tap into people's desire to find rare and valuable items. The excitement of not knowing what's inside creates the interest of consumers, which results in the feeling of excitement when you open the box. This anticipation is amplified through influencers and streamers. A successful mystery box strategy requires careful planning. This involves identifying the preferences of the audience and offering options for value and ensuring that the box is delivered on time. They provide a unique mix of excitement and