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Why Online Mystery Box Has Become a Trend in E-Commerce If they are fashion or beauty aficionados or avid gamers, people enjoy the excitement of finding rare items. This is why the have become a major trend in the online retail industry. Mystery boxes are a distinctive selling feature that can allow brands to get rid of slow-moving products and increase the engagement of consumers. However, it's important to carefully design your mystery box model. Exciting Surprises They are a hit because of the thrill of finding exclusive or limited edition it
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